Alex Groberman argues Muse + Shopify opens a huge channel: agents don’t read hero banners—they need clear product titles, sizes/shipping as fields not images, and reviews with schema so agentic checkouts can convert.
Adrian Cristache warns US/CA/MX Shopify sellers that Meta Muse can check out via Agentic channels by default—and analytics plus custom pixels do not fire on those Muse-driven purchases.